ikaSales

End-to-End Web-Based Marketing and Sales Automation for All Business Lines

Health plans are looking for ways to launch innovative products quickly, monitor sales force productivity more closely and minimize redundant, error-prone and resource-intensive processes. Web-based automation is the key to optimizing membership acquisition and retention.

ikaSales allows health plans to create a single, end-to-end Web portal strategy optimizing pre- and post-sales activities for both government and commercial business lines. Every process — from prospect, campaign, event and literature management through underwriting and quoting to enrollment, billing and commissions payment — is shared with internal and external stakeholders based on their role as well as the organization’s unique business rules, dramatically reducing the speed to sale as well as related costs.

Flexible, versatile and robust, ikaSales incorporates tools such as a comprehensive rating engine supported by underwriting workflow to facilitate both new sales and renewals. Set-up is both rapid and tailored to each line of business, ensuring that each module of ikaSales fits perfectly within your organization and delivers rapid results. Complementary modules such as ikaMedicareGateway ensure specialized functionality is at your fingertips.

Achieve Your Sales Goals with Greater Speed and Efficiency

By automating and connecting processes and information throughout the marketing and sales process, plans can:

  • Fluidly launch new products and incentive programs
     
  • Closely monitor sales productivity
     
  • Shrink the sales timeline from months to even hours
     
  • Facilitate enrollment by eliminating dependence on a core claims system
     
  • Cut administrative costs by as much as 40 percent
     
  • Flexibly configure benefit plans and billing structures to attract and retain customers
     
  • Streamline processing of any retroactive changes
     
  • Extend a broad array of tangible benefits to external stakeholders to improve transparency, satisfaction and results

Flexibility to Choose Your Preferred Path to Automation

All ikaSales components work in concert for seamless marketing and sales automation, or they can easily integrate with existing health plan applications to extend those investments while enabling broader functionality:

ikaCRM Fully automates lead, campaign, event and literature management activities in a single Web-based solution
 
Individual Sales Portal Provides a simple-to-use yet highly functional answer for plans looking to boost sales of their individual products and services via both direct and broker-assisted selling on the Web
 
Group Sales Portal Fully automates the sales-related activities of both the internal health plan sales team and external producers such as brokers, including the live generation of quotes and proposals as well as renewals management
 
Medicare Sales Portal Integrates sales processes for both individual and group Medicare with a complete array of marketing functions, including lead management, campaign and event facilitation, and literature fulfillment
 
ikaBilling Supports any billing model or line of business, from cost-plus or administrative services only to premium and other modes, at the group, department, division, section and member level
 
ikaCommissions Integrates with the enrollment process to accurately calculate commission payments based on a health plan's highly configurable requirements, including automatically deducting any retroactive enrollment changes
 

  

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